ABOUT THE FOUNDER

Every chapter built the leader I am today.

I’ve spent my career helping people and organizations move forward—and some of my greatest lessons came when I had to find my own next step.

Felisha LaRue Washington McCoy in a teal suit
MY MOMENT TO MOVEMENT

I could stay in the moment, or I could begin to move.

After more than 30 years building a career in technology and leadership, one unexpected conversation changed what I thought came next.

I did not suddenly have the whole answer. But the question shifted from “Why did this happen?” to “What am I going to do with this moment?”

THE CAREER JOURNEY

I didn’t start over. I built from everything I had become.

Every chapter taught me something different. Together, they shaped how I lead today.

01

Developer

Built the technical foundation: systems thinking, problem solving, and the discipline to make complex things work.

02

People & Systems Leader

Learned to lead people, platforms, and delivery—connecting strong teams to dependable outcomes.

03

Product Leader

Connected customer needs, technology, business value, and execution into one clear direction.

04

Enterprise Executive

Led transformation across complex organizations, including BNSF and Salesforce.

05

AI + Leadership Guide

Brought emerging technology into the work while protecting judgment, accountability, and the human experience.

NOW
THE WORK THESE CHAPTERS PREPARED ME FOR

Founder, LaRue Grace Consulting

Bringing technical depth, executive leadership, transformation experience, and a people-first point of view together to help others move.

LaRue Grace Consulting
WHY LARUE GRACE?

The road—and how we choose to travel it.

LaRue means “the street” or “the road.” Grace reflects how we choose to travel it.

Life and leadership rarely follow a straight road. LaRue Grace represents the moments, turns, decisions, and movement that shape who we are becoming.

WHAT I BELIEVE

Clarity and grace can travel together.

You don’t have to know the entire road to take the next step.
Technology should amplify human capability—not diminish it.
Leadership creates clarity when answers aren’t obvious.
Movement doesn’t have to be dramatic. It has to begin.
BEYOND THE RÉSUMÉ

The person behind the experience.

Arkansas roots. UAPB Computer Science graduate. MBA. More than 30 years of Alpha Kappa Alpha service. Runner, singer, creative, fashion lover, AI enthusiast—and a woman whose own road is still unfolding.

FaithFamilyServiceTechnologyLeadershipCreativityCommunityMovement
LEADERSHIP, IN THE WORDS OF OTHERS

What people consistently experience.

Different roles and seasons. A clear pattern in how Felisha leads.

01

CLARITY

Turns complexity into direction

CalmThoughtfulFocused
02

PEOPLE-FIRST

Creates space for people to grow

MentorListenerSupportive
03

STRATEGIC

Connects vision to execution

TechnicalInnovativeResults
04

TRUSTED

Leads with judgment and courage

CollaborativeCourageousConsistent
05

EMPOWERING

Helps others see what is possible

PurposeConfidenceGrowth
ONE POINT OF VIEW

Multiple ways to create movement.

Leadership Development

From Moment to Movement™ coaching, workshops, and programs.

AI + Leadership

SCALE Yourself™, AI education, strategy, and transformation advisory.

Speaking + Future Technology

Conversations in the room today, with technology extending the work over time.

MY ROAD IS STILL UNFOLDING, TOO.

Wherever you are in your moment, let’s figure out what movement looks like next.

Connect with Felisha